Who are the best Shopify SEO experts in the United States? If you have a Shopify store, getting visitors to come to your Shopify website through Google search is going to be one of the most impactful ways to grow your business.

Relying solely on paid search traffic can halter growth. Typically, paid search has limitations. While organic search traffic has been proven to increase sales more effectively.

What is e-Commerce SEO?

Search engine optimization for online stores is known as e-Commerce SEO. An example of optimization is writing lengthy descriptions with pertinent keywords on each product page. Getting backlinks from pertinent websites might help your online business rank better.

The goal of e-Commerce SEO is to increase organic (i.e., unpaid or free) traffic to your online store from search engines like Google, Bing, and Yahoo.

For instance, when you perform a search on Google, you are directed to the search engine results page (SERP):

How impactful is organic traffic on e-Commerce stores?

In recent years, SEO has emerged as one of the key traffic generators for e-commerce websites. According to a 2017 SEMrush survey, 38% of the traffic that e-commerce sites produced was driven by organic visitors. As opposed to just 1.9% from sponsored traffic, this.

Additionally, SEO may provide you with long-term advantages that sponsored advertising cannot. That's because traffic ceases when you stop paying for advertising. Once your e-commerce site has been optimized for SEO, it can continue to perform for weeks, months, or even years.

What is a Shopify SEO expert going to do for my store?

Here is what Shopify SEO experts will perform for you:

Keyword research

You need a strategy before you start creating content or optimizing your website for search. Additionally, keyword research is essential to this tactic.

Finding the search phrases your target market uses to discover goods similar to the ones you sell is a process known as keyword research. You'll utilize these phrases to direct your content production and search engine optimization activities.

Use a keyword research tool like Ubersuggest, Moz, SEMRush, or Ahrefs.

There are two categories of keywords to consider:

• Key phrases that will draw connections from reputable websites.
• High purchase intent keywords.

A website's domain authority, or domain rating—the term varies on which keyword tool you use—can be raised by obtaining connections from high-authority websites, even if it is not a perfect substitute for Google's PageRank algorithm.

The keyword research process will help your Shopify SEO expert understand your market. From there, they'll be able to build a more comprehensive strategy that targets your ideal customer persona (?).

Optimizing product pages

The second thing they'll do is optimize your e-Commerce site for terms with high buy intent. Your product pages will rank better in search results thanks to optimization, making it easier for buyers to find you through natural searches.

To rank for these keywords, you must improve your product pages. Your digital marketing expert should have this mapped out.

They'll examine your product description first. They'll look at on-page SEO optimizations, like writing at least 400 word lengthy, concise, and clear descriptions for products.

Next, they'll look at how well the page is designed for search engine rankings by examining the following technical SEO tags:

• H2, H3, and H4 tags for title
• Merchandise description
• Your product photos' alt text
• Meta description tag (the 120-158 character-length description that appears in the Google SERPS)
• Google shop units or ads that use the product pages

Finally, they'll track conversion rates and analytics

Your SEO expert may decide to publish high-quality blog posts to attract more buyers. Or create conversion funnels to attract those visitors to your product pages. Or create promotions to attract visitors.

They may practice one or more of the following:

• Content marketing
• Link-building
• Conversion rate optimization
• Site structure analysis (creating a pyramid site structure)

The top Shopify SEO company

Before.io is a Shopify SEO company that can help e-Commerce businesses establish, grow, and sustain their business through the use of organic search engine rankings and optimizations. Before.io provides Shopify SEO services to companies large and small. New or established.

Before.io has grown more than 15+ large e-Commerce businesses and has created more than 15M pageviews based on organic search efforts.

Shopify SEO companies

Here are the top Shopify SEO companies:

Before.io

Before.io provides growth hacking, digital marketing, and Shopify search engine optimization.

Huemor

Huemor provides comprehensive e-Commerce SEO and digital marketing assistance to companies of all sizes.

Thrive

Thrive provides custom Shopify themes, digital marketing assistance, and business strategy.

Coalition

Coalition provides complete page optimization for Shopify stores. From keyword research, internal linking strategies, and link building.

Top individual Shopify SEO experts

Here are the top individual Shopify SEO experts:

Peter Rota

From Peter's LinkedIn profile, "I am an innovative, dynamic SEO Specialist highly regarded for 8+ years identifying and implementing search engine algorithms, strategies, and tactics that drive website traffic for industry leaders. Colleagues know me as a trail-blazing team player who continually checks search terms, rankings, and analytics to monitor website performance and formulate solutions for improvements. I conceptualize and develop social media content that engages broader audiences and builds brand loyalty."

Anatolii Ulitovskyi

From Anatolii's LinkedIn profile, "My main goal is to help you launch effective content marketing campaigns. We can do it on Google, LinkedIn, or YouTube. Organic reach works well if you stand out from the rest. Let me create the right strategy."

Josh Piepmeier

Here's a recommendation from Josh's LinkedIn profile, "We recently spent time working with Josh who helped build an SEO strategy for our DTC brand. Previously, SEO had been completely neglected and we didn’t know where to start. Josh provided clarity and amazing insights into where we should spend our time and what to focus on. Josh is super passionate and when you’re working with him it’s hard not to be impressed with his attention for detail and really deep analysis of SEO. I mean, things we never would have thought about he was throwing at us. Now we can’t wait to get stuck in."

Rick Watson

From Rick's LinkedIn profile, "Rick Watson founded RMW Commerce Consulting after spending 20+ years as a technology entrepreneur and operator exclusively in the eCommerce industry with companies like ChannelAdvisor, BarnesandNoble.com, Merchantry, and Pitney Bowes."

Steve Wiideman

From Steve's LinkedIn profile, "Wiideman Consulting have been SEM & SEO Experts Since 1998 and we specialize in helping multi-location brands rank better and generate more business from search engines."

Common FAQ's

Questions from those looking for e-Commerce SEO services:

How much does e-Commerce SEO services typically cost?

Typically, anywhere from $1,300 to $6,000 per month depending on the number of pages that are getting optimized and the entirety of the campaign. A large e-Commerce business should take SEO very seriously. When overlooked, a business could be leaving anywhere from 15% to 50% of their annual sales and revenue off the table.

How much does SEO impact eCommerce sales? Can SEO grow eCommerce businesses substantially?

Yes. Absolutely! For every dollar spent, eCommerce SEO typically returns roughly $2.75. Remember that this sum represents an average. The amount of money your business makes back through SEO depends on a number of variables, including your investment and your sector of business.

Additionally, it's critical to keep in mind that SEO serves as a long-term digital marketing plan. Contrary to pay-per-click (PPC) advertising, it takes time to see results. As a result, your staff shouldn't anticipate an instant ROI from SEO.